Acrobat Research Ltd.Acrobat Research Ltd.
Description of company and offering
Since 1994 Acrobat Research has built its reputation by delivering reliable, customized data collection, programming and data processing services to an extensive international client base. Our business philosophy is to leverage new technologies and provide dynamic, cost-effective research solutions.
Acrobat Research provides quantitative market research services. The company owns and operates 5 call centers in Canada, totaling 300 CATI seats. It also offers complete online and multi-modal solutions, primarily focused on the Confirmit platform.
Online services include web programming, coding and data processing, delivered through our onshore programming team (in Canada) and a wholly-owned subsidiary in Nairobi, Kenya. In addition, we can meet client requirements by integrating with other software applications, recruiting, hosting and sample provision.
Initially, Acrobat Research was established with a specific focus on the IT industry. Our core competency was – and is – conducting complex senior level interviews, via phone and internet. Over time, Acrobat Research expanded into all B2B verticals as well as establishing a B2C team. We provide support and interviewing in most major languages, including English, French, German, Spanish, Italian, Cantonese, Mandarin and Korean.
To support its focus on the IT vertical, Acrobat Research has recruited (via CATI) 11,000 IT executives in the US to join “The Acrobat Research Advisory Panel”. In addition to its own panel Acrobat Research has recruited and managed other panels for its clients.
From a client perspective, Acrobat Research is a truly organic partner – not just a supplier. For each client, specific processes have been developed to create a totally transparent workflow.
In 2004, Acrobat Research partnered with a German market research & software development firm which developed an online eye tracking methodology for pre-testing advertising, package design and retail merchandising. This methodology is flexible and easy to integrate with other software platforms like Confirmit.
In 2005, Acrobat Research expanded into the offshore market by opening a programming and data processing center in Nairobi, Kenya. Similar to India and other offshore markets, Kenya has a highly educated, motivated and skilled workforce. We have developed and integrated our DP team with its onshore equivalent. Managed from our head office in Toronto, time zone differences allow us to provide faster, more cost effective turnaround for all programming requirements.
In 2007, Acrobat Research added Confirmit programming services to its portfolio. For new or existing Confirmit users, we offer high quality, value priced programming services for ad-hoc projects or extended outsourcing arrangements.
Acrobat Research is a member of ESOMAR, MRA and MRIA.
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| Company | Acrobat Research Ltd. |
| Category | Services |
| Offering | Survey services |
| Markets | Canada France Germany India Italy Mexico Spain UK USA |
| Phone | +1 416 503 4343 |
| jkish@acrobat-research.com | |
| Web | www.acrobat-research.com |
| Address | 170 Robert Speck Parkway Suite 201 Mississauga, Ontario Canada |