FUSEFUSE
Description of company
FUSE has achieved an international reputation as a leading provider of interactive survey solutions. A pioneer in leveraging the capability of the internet for market researchers, FUSE now provides its innovative products and services globally, including the US, UK, Australian and Asian markets.
FUSE is focused on Market Research companies, Consumer Goods Manufacturers and Advertising Agencies seeking to create different exciting online surveys. FUSE adheres to the concept that a better respondent experience and interaction equals more reliable actionable results.
In addition, FUSE integrates with Confirmit, to add value and protect our client's survey technology investment.
Adding powerful visual stimulus to gain in-depth data is a necessary part of today's real consumer insights.
FUSE interactive solutions include:
- Supermarket Shelf mock ups
- 3D new product concepts
- Retail environments
- Online magazine tests
- Online video with or without data capture
- Anything less would be a wasted opportunity with the respondent and reduced efficiency of the online panel.
Description of offering
FUSE utilizes interactive, data-capturing stimuli embedded into Confirmit, such as:
- 2D images and diagrams
- 3D concepts and animations
- Video content
FUSESurge - is an online interactive product and package testing solution for:
- Supermarket Shelf Sets
- Monadic Product Evaluation
- Concept Comparison Evaluation
- Build Your Ideal Product or Design
- Conjoint Evaluation
FUSEAirplay - is an online interactive video testing tool for:
- Film Trailers
- Television Commercials
- Video Sales presentations
- Radio and Audio Advertisements
In all cases, the FUSE generated files - as data colleting video or interactive objects - which operate within the Confirmit survey.
Each is designed to enhance the respondent experience and extend the survey possibilities for:
- Early concept validation
- Accurate market share and price forecasts
- Efficient retail product placement
- Extensive pricing studies
- New product development and product line extensions
- Conjoint research driven by choice models
- Point of sale optimisation
- TV Advertisement and movie trailer testing and tracking
- Car clinic research
- Retail environment optimisation and configuration.
Add the "wow" factor to your Confirmit surveys to:
- STIMULATE deeper insights using rich media.
- REDUCE respondent fatigue through engagement and holding their interest.
- ACHIEVE better use and cost management of respondent panels.
- INTEGRATE with existing software, adding value and cost savings
- CAPTURE DATA AND RECORD respondent interaction faster and deeper.
- LEVERAGE the growing interactive possibilities of the Internet.
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| Company | FUSE |
| Category | Technologies Services |
| Offering | Enhanced Survey Solutions |
| Markets | Worldwide |
| Phone | +61394157144 |
| switchon@fuse.com.au | |
| Web | www.fuse.com.au |
| Address | PO Box 307 Flinders Lane Victoria Australia 8009 |